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HITEC 2013: Challenges and Opportunities for BYOD in Hospitality

The largest hospitality technology tradeshow, HITEC, recently took place in Minneapolis. I found it very interesting to see the impact of the BYOD (bring your own device) movement on the hospitality industry. BYOD has been gaining momentum among enterprises for years now, as iPhones and Android phones and tablets have handily displaced long-time champion, BlackBerry. Since travelers already have these devices, it’s only natural that they bring them when they travel. And no wonder; as we saw from our recently released survey, 58% of travelers now bring their tablets with them—up from 37% last year.

tablet with bell hitec summary articleHoteliers, on the other hand, are struggling with the BYOD trend. The majority have been seeing revenues decline in part to the rise of these new technologies. As Wi-Fi becomes more ubiquitous, it’s no longer something they can charge customers for. On top of that, revenues from purchases of in-room movies have also been declining steadily for years. With iPads in hand, along with Wi-Fi, travelers now have access to unlimited movie content via services such as Netflix and Amazon.

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Topics: enterprise, BYOD, hospitality, video content delivery

As Mobile Video Explodes, Advertising Opportunities Abound

According to a recent report by Business Insider, it’s predicted that, by 2017, mobile video traffic will exceed eight million terabytes per month, up from less than one currently.  There are multiple factors driving this movement. First and foremost, younger audiences are adopting a mobile lifestyle in droves. The 14-23 crowd typically owns tablets and wants to consume content on their terms. They are more likely to watch a TV show on their tablet than a DVD or Blu-ray. This usage peaks in the evening and weekends during the traditional TV viewing window—and advertisers are taking notice.

As Mobile Video Explodes, Advertising Opportunities AboundTablet users tend to have higher conversion rates than those on smartphones; they also watch movies and shows longer than 10 minutes. This opens up opportunities to display traditional 15- or 30-second ads in support of a myriad of business models. However, smartphones cannot be left out of the advertising equation. They account for around 4.5% of mobile video traffic today, compared to 3.7% for tablets. It’s the smartphone platform that provides consumers with the easiest way to watch video on-the-go throughout the day, and reaching these consumers is key.

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Topics: wireless, mobile video delivery, video content delivery

Now Starring in Prime Time … Mobile Devices

watching tablet and tv blogThe days of congregating around the living room TV are long gone, at least for many families. Modern media consumption has been transformed by laptops, smartphones, tablets, DVRs, and Netflix. A recent study by Motorola Mobility, surveying 9,500 consumers in 17 different countries, found that multi-screen habits and video recording have dramatically changed how audiences consume TV and film.

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Topics: wireless, video content delivery

The Future of Mobile Video Calling Is…Now

mobile video calling blog articleConsumer usage of mobile video calling is skyrocketing, thanks in part to the large displays, front-facing cameras, and 4G/LTE network speeds of today’s advanced smartphones. Free video calling services, such as Tango Mobile, are growing at a phenomenal rate, with 80 million active users and an additional 200,000 joining daily.

For years, mobile operators predicted that mobile video calling would be the ultimate app to drive data consumption on a mass-market scale. With that said, this recent surge in usage must be great news for operators, right? Yes and no. According to a recent article by The New York Times, while the rise of mobile video calling is creating new business models, it’s also creating new stresses on mobile networks.

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Topics: wireless, video content delivery

Public Safety: Taking the Risk Out of Mobile Connectivity

For most of us, dropped calls and flaky data connections are inconveniences. For public safety officers, it can be a matter of life and death. Every conversation, mobile connection, and video transmission counts when lives are at stake. Public safety departments require a reliable, adaptable network connectivity solution that provides secure, persistent access to both cellular and Wi-Fi networks. The challenge is dealing with a wide variety of mobile devices, congested networks, and a lack of standards in broadband connectivity.

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Topics: wireless, enterprise, video content delivery, public safety, session persistence, connection management