Earlier this week while on LinkedIn I saw the image to the right, and I started to think about how true this is. In today’s world being connected is a part of the basic human need. We need to be able to check email, surf the internet, connect with friends and family, and most importantly, check into our favorite restaurants. We have become so reliant on these connections that we don’t appreciate the complex device and network technologies required to get connected and stay connected.
I recently attended a wireless communications conference at a downtown hotel. The event was attended by luminaries from all segments of the industry: mobile software suppliers, equipment manufacturers, OEMs, and service providers.
The latest smartphones have completely changed how people handle day-to-day life. I admit I’m an addict: from the morning alarm, which I’ve synchronized with my kids’ schedules, to my daily task list, which includes work and weekend activities, I use my phone from sun-up to bedtime. Appointments get plugged into my smartphone calendar, which also sync up to my laptop calendar.
At any moment, I pull out my smartphone and get answers to nearly any question. When I have a little down time, my phone is a comprehensive entertainment source, complete with mindbenders, social media, streaming movies, and music. I’m on the extreme end, but the masses are catching up, as noted in this recent article in The New York Times:
The message is everywhere: a “data tsunami” is upon us and Wi-Fi offload is the answer. But is it a tsunami that operators should fear? There is no doubt that the mobile data traffic level continues to rise, but research shows that data traffic behaves more like a series of geysers that erupt intermittently—in multiple locations—and at several times during the day.
The good news for operators? Unlike a tsunami, geysers are narrowly focused and can be managed.