Smith Micro Corporate Blog

RCS vs. OTT Apps: Not Exactly a TKO

Intrigued by the growing popularity of over-the-top (OTT) messaging services such as WhatsApp, Kik, and Line, I recently participated in an industry workshop to better understand how wireless operators are responding to these new offerings. At the center of the discussion was a focus on Rich Communication Services (RCS), a specification for the next generation of messaging offerings by operators. As the room full of experts discussed the finer points of RCS, a few key takeaways really stood out:

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Topics: wireless, mobile strategy, OTT, RCS, Value-added Services