According to the Wi-Fi Alliance, more than three billion Wi-Fi-enabled devices will ship in 2017 joining more than eight billion devices already in use. What does this mean for communication service providers? Getting Wi-Fi right has never been more critical. From winning the war for relevance inside and outside the home to combating subscriber churn in an increasingly competitive and diverse marketplace, Wi-Fi is paramount.
During a recent webinar, we discussed the benefits of device-based monitoring at length with industry analyst Dan O’Shea from Heavy Reading. The situation is this: traditional network monitoring techniques, which measure performance at the network access point (AP), fail to provide the visibility communication service providers (CSPs) require to effectively manage Quality of Experience (QoE) on Wi-Fi networks. As Wi-Fi now comprises a majority of mobile users’ connected experience, it is vital for CSPs to utilize tools designed to measure and manage QoE on these unlicensed networks.
With the U.S. cable industry boasting nearly 17 million Wi-Fi hotspots, iPass offering almost 60 million hotspots globally and the total number of Wi-Fi access points expected to surpass 430 million by 2020, it certainly seems that Wi-Fi networks are everywhere.
You know a technology has reached ubiquity when it has invaded salutations and conversation in our professional and personal lives: “Hi, so nice to see you, thanks for having me… what’s your Wi-Fi password?”
I recently read an article that did an excellent job capturing the link between mental stress and high quality mobile experiences. Citing a report published by Ericsson in February 2016, the article - “Slow mobile buffering a horror show” – focused on Ericsson’s comparison of the mental stress caused by slow mobile video streaming with the stress caused by watching a horror movie alone.